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Articles
Armin

What’s Our Best Pricing Strategy?

Discover how to select the most effective pricing approach using practical frameworks, KPIs, real-world examples, and an implementation roadmap tailored for B2B teams. Key takeaway:

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Agricultural chemical sales analytics dashboard showing performance metrics and trends.
Case Studies
Armin

Unlocking Sales Performance with Commercial Analytics Transformation in the Agricultural Chemical Industry – Case Study

Discover how a leading chemical manufacturer transformed its sales analytics capabilities to drive insights-driven decision making and improve sales performance. We partnered with the client to develop a customized sales analytics platform, overcoming data silos and manual reporting processes to unlock real-time insights and enhance efficiency. Learn how interactive visualizations, advanced analytics, and comprehensive training empowered the sales team to optimize commercial strategies and unlock greater organic growth. Read the case study to see how your organization can leverage commercial analytics transformation to unlock its full potential.

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Revology Analytics logo with data visualization background for revenue growth management.
Video and Webinar Recording
Armin

Supercharge Your Revenue Growth Management with Knowledge Graphs

Learn how to leverage in-house Knowledge Graphs to optimize your Pricing, Promotions, and Marketing efforts and uncover unique, actionable business insights substantially faster than traditional data structures and analytics currently allow.

The webinar is tailored for Revenue Growth Management (RGM) / Pricing, Commercial, and Analytics/Data Science leaders in CPG. Nevertheless, all industry participants from those domains are welcome as the content is highly relevant.

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Video and Webinar Recording
Armin

2023 Revenue Growth Analytics Maturity Review

Dive into the comprehensive “2023 Revenue Growth Analytics Maturity Report” with our detailed webinar. This session covers key industry capabilities, strategic insights, and best practices in Margin Analytics & Optimization, Promotion Effectiveness, and Sales & Customer Growth Analytics.

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Video and Webinar Recording
Armin

Leveraging Meta’s Robyn for Effective Marketing Mix Modeling

Unleashing the Power of Data-Driven Marketing in a Post-Cookie World

In a marketing landscape adapting to the demise of 3rd party cookies, making sense of your marketing channels is not just vital; it’s challenging.

Marketing Mix Modeling (MMM) offers a strategic, comprehensive view of marketing performance, free from the constraints and challenges of cookie-based tracking.

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