Discover how Revology Analytics propels mid-market businesses to sustainable, profitable growth by building advanced, in-house Revenue Growth Analytics & Management (RGM) capabilities—fast.
Our senior expert-led, hands-on approach ensures you own the tools, insights, strategy and processes needed to thrive long-term.
We would love to hear from you.
Let’s chat!
Gain exclusive access to the latest insights from over 150 commercial leaders on the state of Revenue Growth Analytics in 2025, based on our expanded Revenue Growth Analytics Maturity Scorecard™.
Discover how Revology Analytics propels mid-market businesses to sustainable, profitable growth by building advanced, in-house Revenue Growth Analytics & Management (RGM) capabilities—fast.
Our senior expert-led, hands-on approach ensures you own the tools, insights, strategy and processes needed to thrive long-term.
We would love to hear from you.
Let’s chat!
Gain exclusive access to the latest insights from over 150 commercial leaders on the state of Revenue Growth Analytics in 2025, based on our expanded Revenue Growth Analytics Maturity Scorecard™.
We equip mid-market CPG companies with transparent, user-friendly Pricing & RGM solutions, enabling them to optimize pricing, promotions, and margins while seamlessly building long-term, in-house RGM capabilities.
Revology Analytics specializes in bringing advanced RGM strategies and accessible analytics tools to mid-market CPG companies. Our practitioner-led approach, refined across real-world engagements, empowers your teams to navigate inflationary pressures, competitive price wars, and demand fluctuations—while building sustainable, in-house Revenue Growth Analytics & Management capabilities.
CPG brands face intense margin pressures and rising retailer demands in an era where costs and consumer expectations shift frequently. Rather than relying on black-box solutions, Revology creates transparent, intuitive RGM platforms and strategies that empower internal teams to continuously optimize price-pack architecture, promotional ROI, and margin performance.
We believe pricing and promotion decisions should be guided by analytics everyone can trust—not just a handful of data scientists or external vendors. That’s why our solutions are user-friendly, implemented collaboratively within 90–120 days, and built to strengthen your existing infrastructure. By embedding these capabilities and knowledge transfer internally, your brand gains the agility to thrive long-term in a highly competitive market.
We begin with a thorough diagnostic of your pricing and promotional strategies, data infrastructure, and market conditions. Our advanced analytics span elasticity modeling, dynamic pricing scenario-based promotion planning, and actionable trade spend optimization. These insights then translate into practical next steps—like refined list prices, targeted promos, or cost-to-serve improvements—that your team can execute immediately.
Critically, we don’t just hand over a final report or presentation. We implement new processes, dashboards, and easy-to-use AI/ML-enabled tools and platforms that let you optimize in real-time. From mitigating margin erosion to capitalizing on whitespace opportunities, your CPG brand gains a future-ready RGM framework to sustain growth and respond to market shifts on your own.
Our Key Client Deliverables blend advanced analytics, AI/ML-driven Sales & Marketing enablement, and holistic Pricing & Revenue Growth Management strategies to deliver transformative commercial outcomes and sustained profit growth.
dentified pricing opportunities leading to a $13–17 million annual profit gain and an 11% improvement in gross margin dollars.
Informed pricing and promotional decisions with key retailers through advanced elasticity modeling.
Shifted focus to retailer display support, increasing gross profits for manufacturers and retailers.
Adjusted pricing strategies based on consumer research, increasing market share by aligning prices with perceived value.
Optimized marketing spend and increased returns through detailed campaign ROI analysis.
Increased gross profit by 8% and improved trade investment ROI from 80% to 92% through a tailored promotion optimization platform.
Transformed distributor rebates into pay-for-performance agreements, aligning incentives and boosting profitability.
Provided on-demand analytics focusing on promotion effectiveness and strategic price increases.
Drove company share of wallet through insights-based selling and optimized assortments.
At Revology, our brand promise is to embed lasting Pricing and Revenue Growth Management capabilities so you can adapt to consumer shifts. By training your teams and integrating solutions within existing workflows, you gain long-term agility to manage ongoing cost and competitive pressures, e-commerce expansion, or new product launches. Our solutions aren’t just about fixing today’s problems; they establish a robust foundation for continuous improvement and profitable growth.
Leveraging AI/ML-driven tools and advanced Pricing strategies can enable companies to optimize pricing dynamically, predict consumer behavior.
Leveraging AI/ML-driven tools and advanced Pricing strategies can enable companies to optimize pricing dynamically, predict consumer behavior.
Retailers face constant pressure from competitive pricing and the need to offer superior value propositions.
When researching successful dynamic pricing strategies, most case studies fall into one of two camps. One reads like a vendor brochure: uplift numbers from unnamed
This guide provides pricing, RGM, category, and commercial finance leaders with practical methods to measure and address substitution and complement effects across a product portfolio.
Most CPG RGM teams don’t have a data problem. They have a navigation problem. Join Armin Kakas and Enrico Sieni for a 60-minute educational webinar on the modern CPG Pricing & RGM Analytics Navigator. Six modules, five narrow AI agents, the 120-day pilot path. Every registrant gets the whitepaper the week after.
This guide provides CFOs, CCOs, pricing leaders, and RGM teams with a credible approach to demonstrating pricing impact, from baseline design through to booked P&L
A Fortune 500 global data-storage OEM was bleeding margin in its $200M U.S. B2C hard-drive business. One flagship family had taken a substantial net-pricing hit year-over-year, and roughly 45% of historical promos were returning only 0 to 20% ROI. Revology rebuilt the pricing and promotion analytics from the ground up using causal Double Machine Learning, a retailer-math ROI model, and a three-archetype segmentation framework. The target: $3M to $6M of incremental EBITDA (a 10x to 20x return on the engagement) within 12 months.
A Fortune 500 global pharmaceutical manufacturer was making emerging-market pricing decisions by feel. We built a repeatable Pricing Quick Wins engine across four pilot markets, grounded in causal elasticity modeling, automated competitive equivalence mapping, and price-pack architecture and inflation-aware simulators. The pilots identified around $8M of median revenue opportunity, with a best-case of ~$12M. Local teams now own the engine and can repeat the analysis annually as inflation and the competitive set shift.
Centered on proven best practices, Revology Analytics® provides Revenue Growth Analytics advisory services and thought leadership, driving profitable revenue growth for middle-market companies.
Over 225 companies took our scorecard to improve their Revenue Growth Analytics & Management capabilities.
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