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Insights
Armin

RA Quick Insights: The Power of Bayesian Analysis for Pricing Scenario Modeling

If you haven’t tried #bayesian analysis to attack common business problems, I highly encourage you to explore it.

Companies’ data science curve often starts with linear regression before a giant leap to ML within weeks or months (ensemble models, even some deep learning).

In pragmatic terms, the power of Bayesian modeling comes from being able to assign probability intervals to predictions.

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Revology Analytics dashboard for sales and stack ranking analysis.
Insights
Armin

RA Quick Insights: Using Sales Stack Ranking to Grow Net Sales & Profits

Commercial Analytics, aimed at improving Gross Profits and Sales Productivity, doesn’t have to be complex to drive the proper outcomes with Pricing and Sales teams.

𝐒𝐚𝐥𝐞𝐬 & 𝐃𝐢𝐬𝐜𝐨𝐮𝐧𝐭𝐢𝐧𝐠 𝐒𝐭𝐚𝐜𝐤 𝐑𝐚𝐧𝐤𝐢𝐧𝐠 is another simple yet effective Revenue Analytics technique to steer Sales behavior in the right direction and drive incremental Net Sales (and Gross Profits).

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Articles
Armin

The Unproductivity Problem with Your Inventory

Unproductive inventory often accounts for 20-30% of wholesale businesses’ merchandise. For many, it’s just the cost of doing business. But it doesn’t have to be that way. Unproductive inventory ties up your cash, erodes your profitability, and puts you at the risk of not meeting debt obligations for your asset-backed loans. Automated markdown pricing is one of the most effective ways to address this problem, and simple analytical solutions (no “ML and AI) can often yield significant benefits. Learn more below how.

I welcome your comments or similar experiences.

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Articles
Armin

CRM system hygiene a top data priority

Fixing our CRM data hygiene should be a top leadership priority to drive sales productivity and revenue growth. However, for many B2B environments particularly in Manufacturing and Wholesale, there’s often a big disconnect between strategy and execution. Companies spend a disproportionate time and investment on market research studies to understand their buyer archetypes and personas, only to stop at great Power Points, executive updates and cross-functional pontifications.

Meanwhile, the CRM systems are plagued by outdated and missing data and no value- or needs-based segmentation information, which lays the foundation for automated lead scoring or prescriptive capabilities like upsell, cross-sell or churn mitigation.

Now is the time to act and start treating our holistic CRM data with the attention and priority it deserves!

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Articles
Armin

An executive’s advice for data scientists (and leadership) – Part II.

In a previous article, I wrote about the three main structural challenges that data scientists and their organizations face when maximizing their career satisfaction and business impact (data ROI).

This edition of Revology Analytics Insider will dive deeper into the first impediment (“mismatch between data scientist aspirations and corporate reality”). We’ll decompose why it exists and make concrete recommendations to the data science community and company leaders on how to best address it.

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Articles
Armin

Building analytics teams for real impact

Most analytics transformation efforts do not deliver a positive ROI for the enterprise even after several years. CEOs and their boards know they need to execute an AI-led differentiation strategy to either future-proof themselves, address an existential risk in the marketplace, or simply to make some operational improvements to their business. Yet, according to most estimates, 75-90% of digital transformations fail and less than 1 in 5 companies have fully extracted value out of their analytics journey. Most organizations fail on the last-mile delivery – in other words, front-line employees and decision-makers are not using the analytics tools and processes as intended, or not using at all.
Over the last decade of leading analytics teams, I have succeeded and failed many times. Below are five lessons learned from these experiences. I hope it can serve as a helpful 10K foot roadmap for nascent or aspiring analytics leaders or seasoned business executives who want to build a sustainable practice that adds real, quantifiable value for their company and its customers.

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Have a Revenue Growth Analytics pain point, a question, or a content suggestion?

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