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Enrico Sieni

Consulting Partner - Pricing Strategy

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About Enrico

Enrico is a Consulting Partner for Revology and the founder of Pricing Lever LLC, a consultancy dedicated to partnering with organizations to drive transformative growth through strategic pricing and product management. With a global career that spans multiple industries and continents, Enrico has consistently demonstrated his ability to elevate essential business functions, including financial planning, pricing strategy, and analytics, to new heights of performance.

Throughout his career, Enrico has been recognized as a change agent. He is adept at developing and executing comprehensive business strategies that align cross-functional teams toward shared objectives. His expertise is maximizing revenues and profitability, particularly in highly competitive markets, by leveraging best practices in business strategy, data analytics, and operational excellence.

Enrico’s leadership is characterized by his ability to build, train, and optimize high-functioning teams. He fosters a culture of accountability, professional development, and collaboration, ensuring that his teams are equipped to deliver exceptional results. His extensive experience includes senior executive roles at MSC Industrial Supply Co., Berry Plastics Corporation, and HB Fuller, where he led significant initiatives that substantially improved profitability and operational efficiency.

Enrico’s core strengths include:

  • Executive Leadership: Proven track record in building and scaling pricing teams, sustaining industry-leading gross margins, and navigating complex pricing challenges, including tariff implementations and hyperinflation.

  • Strategic Planning & Analytics: Expertise in developing and executing strategic pricing initiatives that drive substantial EBITDA improvements and ensure alignment with global financial targets.

  • Process Reengineering & Change Management: Led transformations in FP&A functions, standardized data governance across global operations, and delivering enhanced customer service while optimizing operational efficiency.

Education

University of Bath
BSc Honours, Business Administration

Certifications & Continued Education

  • Lean Six Sigma Master Black Belt

Organizations

  • Professional Pricing Society
  • Jack Welch Management Institute (Training Contributor)

Recent Articles

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Elevate Your RGM Strategy: Monetizing Your Distributor Data

May 6, 2025

Distributors often overlook the potent value locked within their operational data, focusing primarily on logistics and price competition. By transforming this digital footprint into actionable insights and value-added customer solutions, you can unlock significant new revenue streams.

This strategic approach not only boosts profitability with higher margins but also builds lasting customer loyalty. Discover how leading distributors are monetizing their data to create more resilient, future-proof business models grounded in predictable revenue.

Read More »

Dynamic Pricing for B2B: Real‑Time Strategies to Optimize Wholesale and Distribution Margins

April 29, 2025

Facing intense margin pressure from volatile costs, traditional static pricing is proving inadequate for B2B wholesale and distribution firms, often leaving an 8-11% profit lift unrealized from even minor price optimizations.

Relying on outdated annual lists or simple cost-plus models prevents effective reaction to real-time market shifts and specific customer sensitivities. This article explores how implementing AI-powered dynamic pricing strategies provides the crucial agility needed to optimize margins, navigate complexity, and build sustainable profitability.

Read More »
Container ship with cranes at port, highlighting revenue management solutions for mid-market industr.

Tariff Shockwaves & Margin Erosion: Why Mid-Market Industrial Firms Need Revenue Management as a Service Now

April 16, 2025

Tariffs have evolved from a temporary inconvenience to a persistent driver of costs, forcing mid-market manufacturers and distributors to rethink their pricing playbook.

By leveraging elasticity-based Revenue Growth Management, leaders can defend margins and even capture new market share in turbulent environments. Revify Analytics’ RGMaaS platform delivers these advanced capabilities in a matter of weeks, transforming reactive cost-plus strategies into proactive, data-driven wins

Read More »
Navigating Tariff Challenges with Effective Pricing Strategies.

Pricing Strategies to Counter Tariff Impacts

March 19, 2025

Rising tariffs create significant financial pressure, demanding proactive and strategic pricing adjustments. Companies must move beyond simple cost-plus models to deeply analyze their entire value chain, identifying hidden tariff-related costs and supply chain vulnerabilities. This involves understanding direct and indirect cost increases, assessing competitor reactions, and recognizing how currency fluctuations exacerbate the impact.

A “one-size-fits-all” pricing response is inadequate; a nuanced approach is crucial, based on the specific “pricing game” a company plays (Cost, Uniform, Power, or Custom). It involes differientiating between products, presenting different strategies for each game. This framework lets companies anticipate how tariffs will impact their specific market and creates catered strategies. By using analysis and scenario modeling, companies can protect margins while delivering value.

Read More »
Pricing and RGM analysis tools for mid-market CPGs by Revology Analytics.

Solving the 5 Most Pressing Pricing & RGM Pain Points for Mid-Market CPGs: Your Curated Resource Library

February 12, 2025

Mid-market CPG brands are grappling with margin pressures, ineffective promotions, and fragmented data that hinder profitable growth. Without a structured approach to Pricing & Revenue Growth Management (RGM), many rely on outdated tools and reactive strategies, leading to revenue leakage and missed opportunities.

The Revology CPG Resource Library provides curated insights, frameworks, and advanced analytics tools to help brands optimize pricing, improve trade spend efficiency, and drive sustainable profitability—empowering teams to take control of their RGM strategy with data-driven decision-making.

Read More »

Pricing Power for Manufacturers: In-Source and Own Your Pricing and RGM Analytics Without Breaking the Bank

January 21, 2025

Uncover how manufacturers can strengthen their margins and boost incremental volumes by bringing advanced pricing and Revenue Growth Management (RGM) analytics in-house—bypassing the steep costs of one-size-fits-all software. It outlines a clear process—spanning data integration, advanced modeling, and user-friendly dashboards—to unify commercial teams around real-time, actionable insights. Through real-world case studies, the piece demonstrates how a well-designed in-house RGM capability can yield measurable profit gains and sustain competitive advantage in today’s fast-paced market.

Read More »
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Centered on proven best practices, Revology Analytics® provides Revenue Growth Analytics advisory services and thought leadership, driving profitable revenue growth for middle-market companies.

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