Discover how Revology Analytics propels mid-market businesses to sustainable, profitable growth by building advanced, in-house Revenue Growth Analytics & Management (RGM) capabilitiesโfast.
Our senior expert-led, hands-on approach ensures you own the tools, insights, strategy and processes needed to thrive long-term.
We would love to hear from you.
Letโs chat!
Gain exclusive access to the latest insights from over 150 commercial leaders on the state of Revenue Growth Analytics in 2025, based on our expanded Revenue Growth Analytics Maturity Scorecardโข.
Discover how Revology Analytics propels mid-market businesses to sustainable, profitable growth by building advanced, in-house Revenue Growth Analytics & Management (RGM) capabilitiesโfast.
Our senior expert-led, hands-on approach ensures you own the tools, insights, strategy and processes needed to thrive long-term.
We would love to hear from you.
Letโs chat!
Gain exclusive access to the latest insights from over 150 commercial leaders on the state of Revenue Growth Analytics in 2025, based on our expanded Revenue Growth Analytics Maturity Scorecardโข.
Data science is an ever-evolving field, and its roles are also changing. As businesses increasingly rely on data to inform their decisions, there is a growing need for people with both the technical skills and domain/industry expertise to drive measurable value.
It’s no secret that many retailers and distributors are struggling with suboptimal prices, leading to substantial profit losses or missed revenues.
But by developing a solid price-testing playbook, retailers and distributors can maximize profits without sacrificing sales.
You don’t need to spend 12-18 months deploying an enterprise price optimization solution or waste a ton of CAPEX. You can start building your own semi-automated price-testing solution today at a fraction of the development times and costs.
If you’re a Pricing or Finance executive looking for a way to improve your company’s bottom line, read this 5-minute guide on how to build a sustainable Price Testing playbook.
Below are my top Revenue Growth Analytics quick wins that Distributors should implement (or right-size) to boost gross profits $ by 5-20% and increase liquidity.
At its very basic level, industry margin pools help you understand what share of the total profits goes to each supply chain participant, from Manufacturer, Distributor, to Retailer.
Overview: Seasonality in Practice This article from Revology Analytics explains seasonality in the context of modern pricing analytics and revenue growth management. It draws on
Part 1: Using Gross Margin % vs. Net Sales Customer Matrix to segment customers into actionable Sales & Pricing performance clusters.
Have you ever offered a deep Price Discount in December in hopes of accelerating 4Q and YE target achievement, only to drive Unit Sales but suffer huge Gross Profit losses?
If you haven’t tried #bayesian analysis to attack common business problems, I highly encourage you to explore it.
Companies’ data science curve often starts with linear regression before a giant leap to ML within weeks or months (ensemble models, even some deep learning).
In pragmatic terms, the power of Bayesian modeling comes from being able to assign probability intervals to predictions.
Commercial Analytics, aimed at improving Gross Profits and Sales Productivity, doesn’t have to be complex to drive the proper outcomes with Pricing and Sales teams.
๐๐๐ฅ๐๐ฌ & ๐๐ข๐ฌ๐๐จ๐ฎ๐ง๐ญ๐ข๐ง๐ ๐๐ญ๐๐๐ค ๐๐๐ง๐ค๐ข๐ง๐ is another simple yet effective Revenue Analytics technique to steer Sales behavior in the right direction and drive incremental Net Sales (and Gross Profits).
I often see Manufacturers and Wholesalers making the mistake of trying to revolutionize entrenched Customer habits vs. creating easy-to-use, pragmatic analytics solutions that Customers understand and care about.
This week, we’ll dive into another foundational but influential Margin Analytics technique, the Gross Profit Growth Decomposition using raw Transactional Data.
This week, I wanted to show you another simple yet effective revenue analytics technique to steer sales behavior in the right direction and drive Gross Profits.
Have a Revenue Growth Analytics pain point, a question, or a content suggestion?
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Centered on proven best practices, Revology Analyticsยฎ provides Revenue Growth Analytics advisory services and thought leadership, driving profitable revenue growth for middle-market companies.
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