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John6

John Muñez

Sr. Consultant - Revops and Martech

About John

John brings extensive experience in IT Project Management and System Analysis, with a focus on driving growth and delivering transformative success for businesses of all sizes. His ability to implement innovative technology strategies and optimize sales and marketing efforts has consistently produced measurable results.

Proficient in CRM platforms, website development, SEO, RevOps, and AI technologies, John leverages cutting-edge tools to align technology with business goals. A certified professional, he is committed to helping organizations scale efficiently, enhance customer loyalty, and achieve operational excellence in competitive markets.

Recent Articles

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Turn Pricing Data Into Profit

Are you confident you’re getting full value from your pricing and discounting—or is margin quietly drifting? For most manufacturers and distributors, the answer is buried

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The Executive’s Guide to Surge Pricing and Dynamic Pricing Models

While many executives associate surge pricing with Uber or airlines, its real untapped potential lies within B2B industries still reliant on static, annual price lists. This guide unpacks how dynamic pricing models move beyond “cost-plus” formulas, allowing businesses to respond intelligently to market shifts, protect margins from volatile costs, and capture otherwise lost revenue. From manufacturing and distribution to retail, learn how to leverage your data to implement a pricing strategy that boosts profitability and agility.

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AI Won’t Fix Your Pricing Strategy. This Will.

While many leaders are seduced by the promise that a sophisticated AI tool can solve their pricing problems, this illusion of innovation is a dangerous trap. A fancy algorithm will never substitute for a sound, human-led strategy, a solid data foundation, and strong commercial execution. Lasting success comes not from outsourcing your thinking to a black box, but from building a durable, in-house capability that empowers your team to win.

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