Revology Analytics Insider

Browse Contents Based on Category or Topic

Subscribe to Revology Analytics Insider

Want to stay abreast of the latest Revenue Growth Analytics thought leadership by Revology?



Case Studies, Articles Armin Kakas Case Studies, Articles Armin Kakas

Optimizing Medical Device Gross Profits with Dynamic B2B Margin Analytics Platform

Discover how Revology Analytics collaborated with a leading med-tech company to develop a dynamic Margin Analytics platform to enhance pricing and discounting capabilities and promote a stronger margin management discipline.

This case study illustrates the effectiveness of our Outcome-Based Analytics framework combined with targeted Revenue Growth Analytics expertise. Our highly collaborative approach involving internal Core Teams and Sales Team power users ensured the co-creation and sustainable adoption of the Margin Analytics and Optimization capability.

Read more about our detailed approach, with examples of a B2B Marging Analytics dashboard built using simulated data.

Read More
Video Armin Kakas Video Armin Kakas

RA Quick Insights Video Series: Revenue Growth Drivers Analysis Tutorial

In this video, the Revenue Growth Drivers Analysis technique is explored in detail for a fictitious company, Company ABC, to understand the drivers of year-over-year net revenue growth.

The analysis breaks down the impact of Pricing actions, Volume, and Customer and Product mix on the company's Net Revenue growth. The detailed analysis is conducted at the customer-product level rather than an aggregate level, allowing for more actionable insights.

We illustrate the detailed calculations for Pricing, Volume, and Mix impacts using an Excel Growth Drivers Analysis template, available for download at https://www.revologyanalytics.com/revenue-analytics-tools.

Read More
Video Armin Kakas Video Armin Kakas

RA Quick Insights Video Series: Driving rapid margin actions with transactional data analysis (Part III. - Gross Profit Growth Deep Dive)

Companies are in the business of making money, and most often, they care about maximizing their Revenues, Gross Profit, and Operating Income. One of the biggest challenges Finance and Revenue Management teams face is the ability to systematically diagnose the drivers of fundamental business performance changes near real-time.

The price-cost-volume-mix analysis, sometimes known as Revenue or Gross Profit Growth Deep Dive, helps you understand the relevant components that drove your revenue, gross Profit, or other critical financial changes from one period to the next (or for actuals vs. budget).

This short video will show you a simple Gross Profit Growth Deep Dive built on customer transactional data.

Read More
Articles Articles

A Guide to Rate-Mix Modeling to Accelerate Margin Performance

Companies are in the business of making money, and most often they care about maximizing their Revenues, Gross profit or Operating income. One of the biggest challenges companies face is the ability to correctly and systematically diagnose and isolate the individual drivers of key business performance changes and build fast, surgical actions to increase profitability. This week I talk about the benefits of doing a proper price-cost-volume-mix analysis for your business, and get you started on building a production level application with analysis examples and explanations in Excel and R.

Read More