Commercial analytics solution for the modern CFO, Chief Transformation, and Strategy officers

The problem

To drive revenue growth and enhance sales productivity in a global market, chief transformation and strategy officers and CFOs analyze various data points on crucial metrics such as sales trends, profit margins, market share, and pricing power.

Manually analyzing each metric in isolation on random Excel sheets and ad-hoc analytics processes from various subsidiaries is time-consuming and resource-intensive. This is especially true for companies that have grown inorganically and invested little in their data and analytics infrastructure.

Companies are also left behind by competitors who embrace automation and modern technologies to optimize their commercial analytics efforts. Thankfully, our commercial analytics solution creates a single source of truth, which CFOs and other domain executives can leverage to substantially augment their decision-making process and spur global transformation.

The solution

Our commercial analytics transformation capabilities make these solutions come to life for CFOs, chief transformation, and strategy officers:

Data Automation: Streamline global data collection and processing from various systems and subsidiaries.
Insights Automation: Use tools like Tableau and Power BI to provide scalable analytics for your commercial teams so they can win more, drive customer share of wallet, or save costs.
Automated Financial Reporting and Forecasting: Enhance financial visibility and predictability.
Automated Sales Reporting: Track and analyze sales data efficiently, integrating shipment, consumption, and sell-out data where applicable.
Automated KPI Reporting: Monitor key performance indicators automatically.

These solutions eliminate manual reporting and time-consuming, ad-hoc analysis. They also enable companies to rectify global data quality issues seamlessly.

The outcome

The different solutions powered by Revology's commercial analytics solution serve as purpose-built data hubs for domain-specific functions in Sales, Finance, Supply Chain, and others.

Each data hub produces granular data to facilitate specialized revenue growth analytics, leading to commercial excellence in each department. Commercial analytics gives CFOs and transformation officers domain-specific performance insights to help them make strategic decisions that boost sales productivity, cost savings, revenue mix, and operational efficiency.

The Revology Edge

Our commercial analytics solution helps CFOs and transformation officers make sense of their commercial data and start capitalizing on insights at scale. It allows companies to automate critical growth analytics processes like Sales and Financial KPI reporting and empowers CFOs to derive insights from data automatically.

To thrive in a competitive B2B or B2C global market, executives must adopt an insights-driven culture of excellence to achieve continuous improvement and one-up competitors.

Contact us today for a customized solution and experience the Revology edge ➤.

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LET’S WORK TOGETHER.

+10-15% EBITDA growth relative to Competition
+2-10% Sales Productivity Increase
+5-20% Marketing ROI Increase

We engaged with Revology Analytics to establish a foundation for our RGM capabilities focusing on an initial diagnostic engagement and on-demand RGM & Sales Growth analytics - mainly trade promotional optimization, promotional compliance, pricing implementation, and top-line opportunities like white space/new distribution. To date, they have helped the organization become a more oriented revenue growth management organization with more rigor, analytics, and, more importantly, providing valuable real experience on implementing with our customers. I recommend Revology Analytics whether you are starting your RGM journey or need a partner consultant for a specific on-demand project. The projects that Revology has delivered to us would help the organization to deliver 2023 Targets.

Alberto Perez - Director of Finance, Nestle USA

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We will find an answer to your questions

Where can we identify key opportunities to integrate data and insights automation to empower CFOs and Chief Strategy/Transformation Officers in making more informed decisions?
What are the primary challenges in our current data management and analytics strategies where artificial intelligence could offer significant enhancements, and how can we implement these solutions?
How can we develop a streamlined process for consolidating disparate data into a global data warehouse to establish a reliable single source of truth for strategic commercial decision-making?
What steps should we take to implement scalable, automated reporting and forecasting solutions that effectively improve sales productivity, financial performance, and market responsiveness?

Learn about our Commercial Analytics Transformation advisory services

Centralized Data Management: Build a robust global data warehouse in your preferred cloud stack, such as GCP, AWS, or Microsoft Azure, to centralize data storage and improve data consistency, accessibility, and decision-making speed.
Automated Data Integration: Seamlessly integrate data from diverse systems, including various ERP and other proprietary systems, ensuring uniform data access and quality across departments.
Advanced BI Tools Deployment for Domain-Specific Insights: Implement advanced dashboards for Sales, Finance, Marketing, or Supply Chain in Power BI or Tableau, enabling global insights that facilitate informed decision-making across all levels of the organization.
Automated Reporting Processes: Develop and automate comprehensive reporting solutions that minimize manual labor and improve the accuracy and timeliness of reports across finance, sales, supply chain, regulatory, and HR functions.

Enhanced Forecasting Models: Utilize AI/ML algorithms and traditional stats models to improve the accuracy of finance, sales, and manufacturing forecasts, integrating predictive analytics to support strategic business decisions.

Custom Dashboard Development: Design custom dashboards that give senior executives real-time access to crucial business metrics, enhancing visibility into performance and operational efficiency.
Process Automation Across Functions: Automate key business processes such as billing, invoicing, and procurement, significantly reducing manual interventions and associated costs.
Supply Chain Optimization: Implement solutions for real-time inventory, logistics, and procurement insights, enabling more efficient performance and cost reductions.
Domain-Specific Performance Insights: Provide tailored insights into department-specific performances such as finance, sales, HR, and supply chain using customized BI solutions in Tableau or Power BI.

Board-Level KPI Monitoring: Develop high-level KPI dashboards for board members and C-suite executives that track critical metrics and drive strategic discussions and decisions.

Change Management and Adoption: Facilitate the adoption of new technologies and processes with structured change management strategies, ensuring alignment with business goals and enhancing user engagement and training.

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Examples of prior deliverables

Global Data Warehouse Development for a Fortune 1000 Manufacturer: Established a streamlined, unified data repository that consolidated data from various international subsidiaries, creating a single source of truth for strategic decision-making across the company.
Automated Financial Forecasting System for a Consumer Durables Distributor: Implemented scalable, AI/ML-enabled forecasting tools that enhanced financial visibility and predictability, significantly improving the company’s budgeting and financial planning processes.
KPI Reporting Automation for a Multinational Chemical Firm: Developed and deployed a system to automatically track and report on key performance indicators, reducing manual effort and providing real-time insights to executive decision-makers.
Custom Reporting and Analytics Dashboard for a B2B Sales Organization: Designed and deployed a custom analytics dashboard that provided sales executives and their teams with insights into customer behavior, revenue trends, and operational efficiency, leading to informed strategic decisions and insights-driven sales.
Customer-facing Market & Pricing Intelligence SaaS solution for leading durable goods wholesalers that drove greater Customer stickiness and aided in developing Consultative selling capabilities.
Pricing Excellence Analytics Platform for Sales, Finance and Revenue Management teams for a global med-tech company to drive more innovative Pricing and Discounting decisions.
Margin Analytics Dashboard for a private Food & Beverage CPG with harmonized shipment and syndicated sellout data that empowered the Sales Org with critical sales, pricing, and margin insights for their Customers.