Combining executive leadership with advanced revenue growth analytics expertise.

Robert Ribciuc

Consulting Partner - Pricing Strategy

Robert is the founder of EBITDA Catalyst and the brains behind Pricing Power Clarity®, Mission Driven Pricing® and Pricing as a System®.

He started his career in investment and risk management roles at blue-chip financial and investment firms. His thought leadership in Pricing and Revenue Management has been published in several Professional Pricing Society journals, and featured on leading pricing podcasts.

Robert is passionate about pro-bono projects, supporting great non-profits and promoting mission-driven pricing.

In addition to core pricing, revenue management and CLV consulting, Robert contributes core strengths with:

  • Operating experience: Managed P&Ls and led global pricing for several leading global brands, from a Fortune 100 to a unicorn startup turned global powerhouse.

  • Financial & value-creation acumen: Stints in investment banking and buy-side investing (hedge fund, PE).

  • Analytics depth: Rigor acquired from former life as an international math olympian, combined with fundamental data viz and ML capabilities in the Pricing domain.


Education

University of Minnesota Carlson School of Management

Adjunct Professor

The University of Chicago Booth School of Business
MBA - Finance, Accounting, Management

Harvard University
BA - Applied Mathematics / Economics

Certifications & Continued Education

  • NACD Directorship Certification

  • CPP - Certified Pricing Professional

  • CFA - Chartered Financial Analyst

  • Data Science Specialization (Johns Hopkins University)

  • CVO - Customer Value Optimization Academy Expert

Organizations

  • Professional Pricing Society

  • Harvard Business Review

  • Rangam (Advisory Board Member)


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